Consumers Want Positivity, Not Apologies

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It’s okay to use the f-word at times: fat. Consumers are tired of avoiding it as something negative, and instead are embracing their shape and their practical descriptor. A movement

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The Ketogenic Diet

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You’ve heard of Atkins, Paleo, Low-carb, and we’ve even talked about Whole30…but have you heard of Keto? Keto is short for “Ketogenic Diet,” which targets major weight loss but requires

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